Pricing Strategy and Dynamic Pricing

You set the limits, and a tool adjusts them internally based on actual day-to-day demand.

How much does a night at your short-term rental in Toulon cost? The answer changes every day: a Tuesday in November isn’t the same as a Saturday in August, and a festival weekend isn’t the same as the following weekend. Dynamic pricing involves tracking actual demand rather than charging a single price all year round.

This page explains how the tool works, exactly where your decisions fit into the system, and the only metric that really matters: revenue per available room night.

The pricing tool continuously monitors demand in the area, occupancy rates for comparable properties, seasonality, days of the week, and local events. It suggests a price per night, which varies from day to day, always within the range you have set.

A high occupancy rate isn't a goal in and of itself: at €20 a night, you'll always fill the rooms. Instead, compare these two scenarios over the course of a month:

Scenario B generates higher revenue with fewer turnarounds, which means fewer housekeeping tasks, less wear and tear, and less risk. It’s the revenue per available room night that counts, not just the occupancy rate.

• Your limits are subject to review. The floor, ceiling, and minimum term are among the parameters you set, as described on page 1.6, and may be adjusted during the term of the contract.
• The tool compares your property to comparable properties in the area, not to a national average: your price reflects the actual Toulon market, neighborhood by neighborhood.
• Look at revenue, not occupancy rates. A fully booked calendar isn't necessarily a profitable one: the key metric combines occupancy and average rate.

Who decides the price—you or the tool?

You. The tool provides a price per night within the limits you have set, and any deviation from those limits requires your prior approval, which you can give by simply sending a message.

Why does my price change every day?

Because demand changes every day: seasonality, days of the week, local events, and occupancy rates at comparable properties. The price follows actual demand rather than being dictated by it.

Is a 90% occupancy rate good?

Not necessarily. The table above shows that a 65% occupancy rate at €120 yields more revenue than a 90% occupancy rate at €70, with fewer housekeeping tasks and less wear and tear.

Can I lock in a fixed price?

You can tighten your price limits until they align: the tool will then have no margin left. That's your right, but you'll be giving up the leverage provided by demand spikes.

Updated as of July 27, 2026 · Describes the current service agreement. The agreement and its appendices take precedence over this content, which is provided for educational purposes.